Mark Zuckerberg had recently announced the introduction of broadcast channels on Facebook and Messenger. These channels are a new public messaging tool for Pages on Facebook, allowing Page admins such as creators and public figures to directly reach their communities.
Meta claims that the new Channels will allow page admins to use features like polls for instant feedback, share behind-the-scenes photos or videos, and use voice notes. The ability for Pages to create
broadcast channels is currently being tested and is expected to be rolled out in the coming weeks. Anyone on Facebook can join these broadcast channels to
stay updated with their favourite Pages.